Economics

Rebecca Martell

Aug 15, 202210 min read

Commodifying Virtue (Part Two): Gen Z / Homelanders' Big Plans

I believe the Dream Merchants will return. But Homelanders' potential, their capacity for greatness, depends on us today.

Rebecca Martell

Jul 23, 20228 min read

Commodifying Virtue (Part One): Boomers' Little Boxes

Whatever it is that Baby Boomers do to signal virtue and seek validation, it's on a grand scale. And it has serious implications for us all.

Rebecca Martell

Jun 1, 20226 min read

Survival Kit: First Aid for the Fourth Turning

Saecular winter is a severe season, but it is survivable. Here are some tips on making it through the Fourth Turning.

Rebecca Martell

Dec 30, 20218 min read

Tech Bros and Girl Bosses (Part Two): Glass Ceiling

Success is a slippery thing: It has different meanings for different people. It's hard to hold onto. And it can be faked.

Rebecca Martell

Dec 6, 20216 min read

Tech Bros and Girl Bosses (Part One): Silicon Valley

Part One - "Silicon Valley" focuses on the male-centric side of technology in the current Crisis Era.

Rebecca Martell

Sep 30, 20216 min read

The Quest: Cultural Heroes from Crisis to Awakening

In the post-1960s world, storytelling has become about self. But our current Crisis Era has people hungry for true heroes.

Rebecca Martell

Jun 24, 20214 min read

Monopoly for Millennials: The REAL Real Estate Problem

It's not the flippant rendering of real-life woes that bothers me with Monopoly for Millennials. It's the attitude that real estate is not

Rebecca Martell

May 6, 20215 min read

Schoolhouse Locked (Part One): Get a Job

Part One focuses on employment outcomes for the Homelanders (born 2005 to the present) in the wake of the COVID-19 crisis.

REBECCA MARTELL